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Usain Bolt has filed to trademark his signature victory pose. Again. Usain received a trademark registration for the logo almost ten years ago but it was canceled in 2017 after Bolt failed to file proof that the trademark was being used to sell goods in the United States. His trademark will be used for sunglasses, jewelry, bags, clothing, sporting goods, restaurants and sports bars. This new filing is Bolt’s renewed effort to protect his image and likeness in the United States.
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